Last updated · reviewed by the Essentras editorial team

Pricing · Updated June 2026

How much does Meta Verified cost?

Meta Verified costs about $14.99/mo on mobile and around $11.99/mo on the web, per profile, per platform. The web price is lower because Meta avoids app-store commissions. Business tiers go higher (Plus, Premium, Max), and bundling Facebook and Instagram together gets about 20% off. That subscription is paid to Meta directly. Paid application help, like ours, is a separate, optional one-time cost for accounts that risk rejection.

Meta Verified pricing tiers

TierPrice
Individual / creator~$11.99 web, $14.99 mobile / mo
Business Standard$14.99 / mo
Bundle (FB + IG)20% off

Regional pricing varies. Prices are paid to Meta, not Essentras.

When is paid application help worth it?

If you are 18+, your profile name matches your ID, and your profile is complete, you can likely just subscribe and apply yourself, no help needed, and we will tell you so. Paid assistance (our one-time $1,200 fee) makes sense when there is a real risk of rejection: a name or ID mismatch, a brand or stage name, a business with complex eligibility, or an application Meta already denied. In those cases, getting approved is worth far more than the fee.

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FAQ

Meta Verified cost, FAQ

How much does Meta Verified cost?

Meta charges about $14.99/mo on mobile (around $11.99 on the web), per profile, per platform, with higher business tiers. That subscription is something you pay Meta directly. Essentras's application-assistance service is a separate one-time fee for accounts that risk rejection or want eligibility optimization and rejection recovery. Simple cases can apply themselves for free, and we will tell you if that is you.

How do I get verified on Instagram?

The accessible route is Meta Verified, an official paid subscription (about $14.99/mo) open to anyone 18+ who can confirm their identity with a government ID matching their profile name. You apply in Settings > Meta Verified. There is also the free legacy/notability badge, but it is now extremely selective. Essentras helps you meet eligibility, apply correctly, and recover from rejections.

What are the requirements for Meta Verified?

You must be 18+, have a government ID matching your profile name, a complete profile with a face photo and bio, a real posting history, two-factor authentication enabled, and an account in good standing. There is no minimum follower count. The most common reason applications fail is the profile name not matching the ID.

Can a business get Meta Verified?

Yes. Meta Verified for Business has its own tiers and requires verifying your connection to the business, a minimum account tenure and activity, business details, and 2FA. Review takes around 3 business days. Essentras helps businesses meet the portfolio and asset requirements and apply correctly.

Can you guarantee I get verified?

No, and anyone guaranteeing a verified badge is misleading you. Meta makes the decision and can deny applications, including paid ones. What we guarantee is honest eligibility assessment, profile and application optimization, and a corrected reapplication if you were rejected. We never fake documents or claim insider access.

Worth paying for help, or DIY?

Free eligibility read tells you honestly. We only charge when getting approved actually takes work.

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