Free tool
“As Seen On” badge generator
Press coverage only works when people see it. Pick the outlets that published you, link each logo to your article, and copy a clean HTML badge you can paste anywhere. Free, no account, and nothing phones home.
Why a press strip earns its place
A visitor who has never heard of you is making a judgement in a few seconds. Coverage they recognise is the fastest way to move from “who is this” to “this is real”.
Borrowed credibility
You are not asking a stranger to trust you. You are pointing at a publication they already trust and showing that it covered you.
Proof, not adjectives
Every logo links to the real article. That is the difference between claiming authority and letting someone check it in one click.
Readable by machines
The outlets you name on your own site are part of how search engines and AI assistants work out what you are known for.
FAQ
Frequently asked questions
Can I legally put a publisher logo on my site?▾
Using a publication’s name and logo to state a true fact, that they covered you, is generally treated as nominative fair use. The claim has to be true and it must not imply the outlet endorses or sponsors you. That is why this tool links each logo to your actual article: it keeps the claim verifiable. If you were not published by an outlet, do not add it.
Does the badge add a link back to Essentras?▾
Not from the logos. The only reference is a small plain-text credit, and it is marked rel="nofollow" on purpose. Widgets that plant followed links back to the vendor on every install are a named violation of Google’s link spam policy, and we are not going to hand that risk to your site or ours.
Where does it work?▾
Anywhere you can paste HTML: WordPress, Webflow, Squarespace, Shopify, Framer, or a hand-written page. The output is plain markup with inline styles and no JavaScript, so nothing can break and nothing phones home.
Why do some outlets not appear in the search?▾
The search covers the publications in the Essentras catalogue that have a verified logo, which is about 3,800 outlets. If you were published somewhere we do not carry, the tool will not have its logo.
What if I have not been featured anywhere yet?▾
Then the honest answer is that you do not have a badge to build yet. You can see what coverage costs on the marketplace, where every outlet shows its price, turnaround and link policy up front.
Nothing to put in the badge yet?
Every outlet in the marketplace shows its price, its turnaround and whether the link is dofollow before you buy anything. You pay when it publishes.