Last updated · reviewed by the Essentras editorial team

Remove your name from Google

How to remove your name from Google search

The short answer

There is no button that erases your name from Google. You can get specific results removed or pushed down through 4 routes: the source (the site removes or changes the page), Google policy (personal info, doxxing, explicit images), the law (copyright, court orders, right to be forgotten) and suppression. Removing a result from Google does not delete the page.

Google sources checked 14 Oct 2026Written by the Essentras editorial team

Essentras sells removal and reputation services. Everything on this page works without them.

Find your route in 2 questions

Prefer to hand it over? Essentras handles this for a $1,650 flat fee. See the service

Looking to delete your own search history instead? Google keeps it in your Google Account under My Activity, not in removal requests. Open My Activity

Free route finder

Find your route in 2 questions

Pick what you want gone and, where it matters, where you live. The answer shows right here: no email, no sign-up.

Question 1 of 2

What do you want gone from Google?

Get the route, the official link, the evidence to prepare, a timeline labelled official or not, honest odds and the letter to send. No email needed, and we do not ask for your name or the page address.

Personal details and safety

Articles and records

Posts, reviews and profiles

Something else

Key facts

Key facts, checked against Google’s own pages

  • Removing a result from Google Search does not delete the page. Google says it can still be found through links, social media or other search engines.

    Google Search Help · Checked 14 Oct 2026

  • Google’s global policies cover your address, phone number and email, confidential government ID numbers, bank and card numbers, images of your signature or ID, private records such as medical records, confidential usernames and passwords, and doxxing.

    Google Search Help · Checked 14 Oct 2026

  • Google may keep content that is newsworthy or important to the public, and it weighs whether other people are involved.

    Google Search Help · Checked 14 Oct 2026

  • Results about you finds results that show your phone number, home address or email. Since 10 Feb 2026 Google has been adding driver’s license, passport and Social Security numbers, starting in the U.S.

    Google blog, 10 Feb 2026 · Checked 14 Oct 2026

  • Google says over 10 million people had used Results about you for details such as phone numbers and home addresses.

    Google blog, 10 Feb 2026 · Checked 14 Oct 2026

  • Refresh Outdated Content works only for pages that are gone or significantly changed. Pending requests can take a few days; an approved request expires after 180 days, or sooner if the URL no longer exists.

    Search Console Help · Checked 14 Oct 2026

  • Right to be forgotten delisting hides URLs from searches for your name on versions of Google Search for countries applying European data protection law. Google says it does not apply these delistings outside the EU.

    Google Legal Help · Checked 14 Oct 2026

  • Google states no timeline for its removal request form, its legal removal requests or right to be forgotten requests.

    Google Legal Help · Checked 14 Oct 2026

The process

How to remove your name from Google search in 7 steps

The same 7 steps apply whether you do it yourself or hire help.

01
Search your name

Search your full name in quotes in a private window, then add your city, employer and past names. List every result you want gone, with its exact URL.

02
Sort each result by route

Use the route finder on this page: source, Google policy, law or suppression. Each result can need a different route.

03
Fix it at the source

Ask the site owner, publisher, platform or data broker to remove or change the page, using the templates on this page.

04
Ask Google under its policies

Use Results about you and the removal request form for contact details, ID or financial numbers, private records, doxxing and explicit images.

05
Refresh outdated results

When a page is gone or changed, submit its exact URL in the Refresh Outdated Content tool.

06
Use the law where it applies

Copyright notices for work you own, court orders through a lawyer, and right to be forgotten requests where European data protection law applies.

07
Push down what stays, and monitor

Publish accurate pages about you for results that will stay online, and turn on Results about you alerts to catch new ones.

The 4 routes

The 4 routes: source, Google policy, law and suppression

Google’s own help pages give the structure. Its global policies cover private, sensitive or sexual content about you, local laws cover more, and the site owner can change the page itself. Suppression is the fallback when none of those apply.

Google’s pages come down to 3 tests: is the content in a category Google lists, can you fix it yourself, and is it of public interest?

  1. 1.Can the site remove or change it?
    Yes

    Source

    Ask the owner, publisher, platform or broker. Then refresh Google’s result.

    No
  2. 2.Is it on Google’s policy list?
    Yes

    Google policy

    Contact details, ID or financial numbers, private records, doxxing, explicit images.

    No
  3. 3.Does a law cover it?
    Yes

    Law

    Copyright you own, a court order, or the right to be forgotten where it applies.

    No
  4. 4.None of the above?
    Yes

    Suppression

    Publish accurate pages so the result moves down. Nothing is removed.

Decision flow: if the site can remove or change the page, use the source route. If not, and the content is on Google’s policy list, use the Google policy route. If not, and a law covers it, use the law route. Otherwise, use suppression.

You can use more than 1 route at once: for example, ask the site and Google at the same time.

RouteWhat it can doWhen it fitsWhat it cannot doWho decides
SourceDelete or change the page itself: the only route that takes content off the webThe owner is reachable: small sites, forums, brokers, publishers with a corrections processForce an unwilling owner to actThe site owner, publisher or platform
Google policyRemove Google results that show listed personal details, doxxing or explicit imagesThe content is on Google’s list and is not newsworthyDelete the page, or change other search enginesGoogle
LawRemove Google results on legal grounds such as copyright, or delist searches for your name where European data protection law appliesYou own the copyright, hold a court order, or are covered by the right to be forgottenCreate a right where none exists; Google acts only in its own productsGoogle under the law; courts for orders
SuppressionMove a lawful result off the first page by ranking accurate pages above itNothing above applies, or as a backup while you waitRemove anything, or promise a positionGoogle’s ranking systems

What the words mean

Remove at the source
The site deletes or edits the page. The only way content leaves the web.
De-index or delist
Google stops showing a URL, for all searches or only for searches of your name. The page stays online.
Query-based removal
Google hides a result only for searches that include your name, for example when the page also has public-interest content.
Refresh
Google updates its result after the page changed or disappeared.
Suppress
Other pages outrank the result. Nothing is removed.

Mechanisms matrix

Every removal route compared

What each mechanism removes, who decides, whether you can do it yourself, and how long it takes. Times are Google’s own words; where Google states none, we say so.

RouteMechanismWhat it removes or changesWho decidesDo it yourself or hire helpTimeOutlook
SourceAsk the site owner or publisherThe page itself, or the details on itThe site owner or publisherDo it yourself with templates 1, 2 and 7; a service finds owners and hosts and keeps following upNo official timelineNo standard; some never replyThe most durable fix when the owner agrees
SourceData broker opt-outThe broker’s profile pageThe brokerDo it yourself, site by site, repeated over time; managed services automate itNo official timelineSet by each brokerGood for the profile; removed profiles can come back
SourceRefresh Outdated ContentGoogle’s result for a page that is gone or changedGoogle, by checking the live pageDo it yourself; low effortOfficial: stated by GooglePending can take a few days; approval expires after 180 daysStrong when the page really changed; nothing for a live, unchanged page
SourceSearch Console Removals (your own site)A temporary hide of URLs on a site you ownYou, as the verified ownerDo it yourselfOfficial: stated by GoogleQuick but temporaryA stopgap until the page itself is fixed
Google policyResults about youResults showing your phone number, home address or email; ID numbers where availableGoogleDo it yourself; low effortOfficial: stated by GoogleAlerts within a few hours of a match; approved removals may not take effect immediatelyGood inside the criteria; Google keeps information valuable to the public
Google policyRemoval request formResults with listed personal details, and doxxingGoogleDo it yourself; a service helps package evidence for many URLsNo official timelineNo timeline statedCase by case; newsworthy content often stays
LawLegal removal requestGoogle results on legal grounds such as copyright, in Google’s products onlyGoogle, under the law; courts issue ordersDo it yourself for your own copyright; a lawyer for court ordersNo official timelineGoogle responds "as soon as it can"; no timelineDepends on the legal basis
LawRight to be forgotten requestResults for searches of your name, in covered countriesGoogle, weighing the public interestDo it yourself; evidence mattersNo official timelineNo timeline statedCase by case; public roles, recent news and government sources weigh against
SuppressionPublishing and promoting accurate pagesNothing; the result moves downGoogle’s ranking systemsDo it yourself for your own pages; a service adds content, placements and monitoringNo official timelineMonths, with no date anyone can promiseDepends on what competes for your name; never certain

Rather hand it over? Essentras runs the whole process for a $1,650 flat fee, through the same official channels.

See the service

Google’s official tools

Google’s 6 official removal tools, explained

What each tool removes, what it will not do, the steps and the official link. Checked 14 Oct 2026.

Results about you

Finds Google results that show your phone number, home address or email, and lets you request their removal. Since 10 Feb 2026 Google has been adding driver’s license, passport and Social Security numbers, starting in the U.S.

Who can use it: Adults, for their own details. Google says some features are rolling out in certain markets only.

Steps

  1. 1Open Results about you in the Google app (tap your profile photo) or at the official link.
  2. 2Add the contact details you want Google to look for. New users are then asked about ID numbers where available.
  3. 3Review the results Google finds and request removal of the ones that show your details.
  4. 4Track each request: In progress, Approved, Denied or Undone. A denial shows a reason and triggers an email.

Limits Google states

  • It will not remove details you can remove yourself, such as your own profile or blog.
  • Google says it will not remove information valuable to the public, such as pages owned by newspapers or by government or educational institutions.
  • Sometimes the result is hidden only for searches that include your name (a query-based removal).
  • Professional details posted to harm you go through the detailed removal form instead.
  • Misusing the tool can cost you access to it.

Timing:Official: stated by GoogleAlerts within a few hours of a match; approved removals may not take effect immediately.

Removal request form (personal info and doxxing)

Asks Google to remove specific URLs that show details on its private info list, or that dox you. Google says its global policies also cover sexual content about you.

Who can use it: You, or a representative acting for you.

Steps

  1. 1Collect the exact URLs: Google reviews only the URLs you submit.
  2. 2Take screenshots that show the details. Google says screenshots help and that you may edit them.
  3. 3Submit each URL through the form and explain what it shows.
  4. 4Watch for Google’s email: it writes to you if a page is removed.

Limits Google states

  • Google may keep content that is newsworthy or important to the public, and it weighs whether other people are involved.
  • Removal can be partial: the page may stop appearing only for searches of your name or identifier.
  • Google’s page gives no timeline and no appeal process.

Timing:No official timelineNo timeline stated.

Refresh Outdated Content

Updates a Google result for a page or image that no longer exists or has changed significantly. A deleted page stops appearing after approval; a changed page loses its old snippet but can still appear until Google recrawls it.

Who can use it: Anyone with a Google account who does not own the page. Site owners use the Removals tool instead.

Steps

  1. 1Confirm the page is gone, or that the details are really removed.
  2. 2Copy the result’s link address from Google exactly, including upper and lower case.
  3. 3Submit it in the tool, and submit each version of the URL separately.
  4. 4Track the status: Pending, Approved, Denied, Expired or Cancelled.

Limits Google states

  • Google will not remove a page or image that still exists and has not changed.
  • It is not for content you think is wrong or illegal.
  • An approved request expires after 180 days, or sooner if the URL no longer exists.

Timing:Official: stated by GooglePending can take a few days.

Legal removal requests (copyright, court orders, other legal grounds)

Google says it will consider blocking, limiting or removing access to content that violates the law or someone’s rights. For copyright, it complies with valid DMCA notices as a matter of policy.

Who can use it: The person whose rights are affected. Copyright notices are for content that copies work you own.

Steps

  1. 1Start at Google’s legal request flow and choose Google Search and the legal issue.
  2. 2Submit specific URLs, not a home page.
  3. 3Explain what is unlawful and why, and attach any court order.
  4. 4Keep the confirmation email and its reference number.

Limits Google states

  • Google can act only in its own products; the content may still exist elsewhere on the web.
  • Google’s legal overview does not set out defamation rules for Search, so talk to a lawyer before relying on this route.
  • Never file a notice that is not true.

Timing:No official timelineGoogle says it responds as soon as it can and states no timeline.

Right to be forgotten (delisting from name searches)

Delists specific URLs from results for searches of your name. The page itself is not deleted.

Who can use it: The affected person or an authorized representative. Companies usually cannot request delisting for a company name.

Steps

  1. 1Open the form and check that your country is covered.
  2. 2List each URL, and the name people search, with proof for any alternate name.
  3. 3Explain for each URL why it is inaccurate, inadequate, irrelevant or excessive, with evidence.
  4. 4Keep a copy of everything you send.

Limits Google states

  • Google weighs your role in public life, the source (government pages get heavy weight; recent news is weighed), the age of the information, the public’s interest, criminal convictions and local rules on spent ones, truth, and sensitive data. It says no factor is absolute.
  • It applies on versions of Google Search for countries applying European data protection law, plus a restriction for users Google believes are in your country. Google says it does not apply these delistings to its services for countries outside the EU, citing a 2019 ruling of the EU’s top court.
  • Google’s overview names Article 17 of the GDPR and similar laws in Turkey, Serbia and Quebec. It does not name the UK or Switzerland.

Timing:No official timelineNo timeline stated.

Search Console Removals (for site owners)

Lets verified site owners hide their own URLs from Google quickly, but only temporarily.

Who can use it: Verified owners of the site.

Steps

  1. 1Verify the site in Search Console.
  2. 2Request a temporary removal of the URL.
  3. 3Remove or change the page itself for a permanent fix.

Limits Google states

  • Temporary only: permanent removal means taking the information off your site.
  • Not for pages you do not own.

Timing:Official: stated by GoogleQuick but temporary.

By situation

What to do in each situation

Every answer the route finder gives, written out. Open a situation for the route, steps, evidence, timeline, odds and template.

Quick finder

What you want gonePrimary routeOfficial linkTemplateOdds
My phone number, home address or emailGoogle policyGoogle policy: Results about you, then the removal formTemplate 3, Template 1, Template 7Good fit
A government ID, bank or card number, or private recordGoogle policyGoogle policy: the removal request form, plus Results about you where it checks ID numbersTemplate 3, Template 1Good fit
Explicit or intimate images of me shared without consentGoogle policyGoogle policy: ask Google to remove the results, and report the page to the site and its hostTemplate 3, Template 1Good fit
My details posted with threats or harassment (doxxing)Google policyGoogle policy: a doxxing removal request, plus reports to the platform and hostTemplate 3, Template 1, Template 7Good fit
An article or post that says false things about meLawSource first (a correction), then the lawTemplate 2, Template 5, Template 7Possible
An old news story about meSourceSource: ask the publisher to update or anonymize itTemplate 2, Template 7, Template 8Unlikely via GoogleVaries by country
A mugshot or arrest record on a websiteSourceSource: the website, and the court or agency that holds the recordTemplate 1, Template 7, Template 8Unlikely via GoogleVaries by country
A court record or government pageSourceSource: the court or agency (sealing, correction or redaction)Template 5, Template 8Unlikely via Google
A review about me or my businessSourceSource: report it to the review platform under its rulesTemplate 1, Template 7Possible
A social media or forum post about meSourceSource: report it to the platform, or ask the person who posted itTemplate 1, Template 3, Template 4Possible
A people-search or data broker profileSourceSource: each broker’s own opt-out, then GoogleTemplate 6, Template 7, Template 4Good fit
Something I posted myselfSourceSource: edit or delete it yourself, then update GoogleTemplate 4Good fit
A page that was deleted or changed but still shows in GoogleSourceSource, then Google: the Refresh Outdated Content toolTemplate 4Good fit
My photos, video or writing copied without permissionLawLaw: a copyright notice, if you own the copyrightTemplate 1, Template 5Good fit
Something else, or I am not sureSourceStart with 3 questionsTemplate 1, Template 7Possible

My phone number, home address or email

Good fitGoogle policyGoogle policy: Results about you, then the removal form

Why this route

Your phone number, home address and email are on Google’s private info list. Results about you finds results that show them and lets you request removal; the removal request form covers the same details for any URL you submit.

Steps

  1. 1Search your name in a private window and list every result that shows your details, with its exact URL.
  2. 2If you can edit or delete it yourself, such as your own profile or blog, do that first. Google will not remove what you can remove yourself.
  3. 3Open Results about you, add the details you want Google to look for, and request removal of each matching result.
  4. 4For anything it does not catch, submit the URL through Google’s removal request form and say which detail it shows.
  5. 5Ask the site to delete your details too, so they are gone at the source and not only hidden in Google.

Evidence to prepare

  • The exact URL of each result
  • Screenshots that show your details on the page (Google says screenshots help and that you may edit them)
  • The phone number, address or email exactly as the page shows it

Timeline

Official: stated by Google

Google says Results about you alerts arrive within a few hours of a match, and approved removals may not take effect immediately. It states no timeline for the removal form.

Honest odds

Good fit

Contact details are a category Google lists. Google may refuse when the page is valuable to the public, such as a newspaper, government or educational page, or when you can remove the details yourself.

What this will not do

It hides results in Google Search only. The page and your details stay online, and other search engines are not affected.

If it does not work: Read the reason Google gives, fix what you can at the source, and file again only if something changed. What to do if Google says no

Where you live

United States
Google is rolling out the newest Results about you features in the U.S. first. If your account does not show the tool, use the removal request form, which covers the same details.
EU, EEA or UK
Google says some Results about you features are rolling out to adults in certain markets only. If your account does not show it, use the removal request form. Where European data protection law applies, you can also ask Google to delist the URL from searches for your name.
Somewhere else
Google says some Results about you features are rolling out to adults in certain markets only. If your account does not show it, use the removal request form: Google’s private info policy is global.

In the UK: Google’s right to be forgotten overview does not name the UK. Check that the form lists your country before you rely on it.

A government ID, bank or card number, or private record

Good fitGoogle policyGoogle policy: the removal request form, plus Results about you where it checks ID numbers

Why this route

Google’s private info list includes confidential government ID numbers, bank account and card numbers, images of your signature or ID, private records such as medical records, and confidential usernames and passwords.

Steps

  1. 1Protect yourself first: tell your bank or the agency that issued the ID, and change any exposed password.
  2. 2Copy the exact URL of each result and of the page that shows the number.
  3. 3Submit each URL through Google’s removal request form and say which number or record it shows.
  4. 4If Results about you offers ID monitoring in your account, add the numbers so Google alerts you to new matches.
  5. 5Ask the site, or its hosting provider, to take the number down as well.

Evidence to prepare

  • The exact URLs
  • Screenshots of where the number appears (Google says you may edit screenshots)
  • Only what the official form asks for; never email full ID numbers to anyone who contacts you

Timeline

Official: stated by Google

Google states no timeline for the removal form and says it emails you if a page is removed. Results about you alerts arrive within a few hours of a match.

Honest odds

Good fit

Confidential ID and financial numbers are on Google’s list. Google may still keep content it judges important or newsworthy.

What this will not do

It hides the result in Google only. The number is still on the page, so protect the account or document as well.

If it does not work: Report the page to its hosting provider under its abuse policy, and keep a record of every request. What to do if Google says no

Where you live

United States
Since 10 Feb 2026 Google has been rolling out driver’s license, passport and Social Security number monitoring in Results about you, starting in the U.S. New users add their contact details first and are then asked about ID numbers.
EU, EEA or UK
ID monitoring in Results about you is rolling out in the U.S. first, and Google says it is working on more regions. Use the removal request form: confidential ID numbers are on Google’s global list.
Somewhere else
ID monitoring in Results about you is rolling out in the U.S. first, and Google says it is working on more regions. Use the removal request form: confidential ID numbers are on Google’s global list.

Explicit or intimate images of me shared without consent

Good fitGoogle policyGoogle policy: ask Google to remove the results, and report the page to the site and its host

Why this route

Google says its global policies cover removal of private, sensitive or sexual content about you. Google also says anyone can report nude or sexual images of people under 18.

Your safety comes first. If you are in immediate danger, call your local emergency number. Removal can wait until you are safe.

Steps

  1. 1If you are being threatened or blackmailed, contact local police and keep every message.
  2. 2Write down each page URL and image URL, and the date you found it.
  3. 3Submit each URL through Google’s removal request form and say the content is sexual and shared without your consent.
  4. 4Report the page to the site and to its hosting provider under their abuse policies (template 1, host version).
  5. 5Search again for copies on other sites, and report every copy.

Evidence to prepare

  • Page URLs and image URLs
  • A short statement that the images are of you and were shared without your consent
  • Any threats or messages, saved with dates

Timeline

No official timeline

The Google pages we checked state no timeline for these requests.

Honest odds

Good fit

Sexual content about you is covered by Google’s global policies. Google still reviews each URL you submit.

What this will not do

It removes results from Google Search only. The images can stay on the site until the site or its host removes them.

If it does not work: Report again to the host with the dates of your earlier reports, and ask a lawyer or a victim support service where you live about further options. What to do if Google says no

My details posted with threats or harassment (doxxing)

Good fitGoogle policyGoogle policy: a doxxing removal request, plus reports to the platform and host

Why this route

Google’s doxxing policy covers pages that pair your personal details with threats, stated or implied, or with calls to harm or harass you. It also covers pages with a significant amount of personal information gathered together for no legitimate purpose.

Your safety comes first. If you are in immediate danger, call your local emergency number. Removal can wait until you are safe.

Steps

  1. 1If you are in immediate danger, call your local emergency number. Save the page and any messages, with dates.
  2. 2Report the post to the platform or site under its harassment rules.
  3. 3Submit each URL through Google’s removal request form and quote the threatening line and where it appears.
  4. 4If the site ignores you, report it to its hosting provider (template 1, host version).
  5. 5Turn on Results about you so Google alerts you when your contact details appear on new pages.

Evidence to prepare

  • Every page URL
  • Screenshots showing your details next to the threat
  • The exact threatening sentence and where it appears on the page

Timeline

No official timeline

Google states no timeline for the removal form. It emails you if a page is removed.

Honest odds

Good fit

Doxxing is a category Google names. It still reviews each URL, and only the URLs you submit.

What this will not do

It removes results from Google only. The post stays up until the platform or host removes it.

If it does not work: Escalate to the host with copies of your reports, and talk to the police if the threats continue. What to do if Google says no

An article or post that says false things about me

PossibleLawSource first (a correction), then the law

Why this route

Being false is not among the categories on Google’s private info list. Google says content outside its policies may fall under local law, which it handles through its Legal Help Center.

Steps

  1. 1Write down each false statement, why it is false, and your proof: documents, records or a court decision.
  2. 2Ask the publisher for a correction or update, with that proof (template 2). A correction backed by evidence asks less of an editor than a deletion.
  3. 3If the publisher refuses, ask a lawyer whether you have a claim where you live.
  4. 4With a legal basis, such as a court order, submit the URLs through Google’s legal removal request flow and explain what is unlawful and why.
  5. 5While it is unresolved, publish accurate pages about you so the result moves down.

Evidence to prepare

  • The URL and a dated screenshot or saved copy
  • Your proof for each false statement
  • Any court decision, retraction or correction published elsewhere

Timeline

No official timeline

Google says it responds to legal requests as soon as it can, states no timeline, and emails a confirmation with a reference number. Publisher replies and court cases vary.

Honest odds

Possible

It depends on your proof and the law where you live. For delisting requests, Google says court rulings or reliable evidence carry significant weight.

What this will not do

A legal request to Google affects Google’s products only. Google says the content may still exist elsewhere on the web.

If it does not work: Keep the correction request on record, ask a lawyer about next steps, and use suppression meanwhile. What to do if Google says no

Where you live

United States
Google applies right to be forgotten delisting only for countries applying European data protection law, and points other countries to its legal removal form. Speak to a U.S. lawyer before relying on a legal route.
EU, EEA or UK
Where European data protection law applies, you can also ask Google to delist the URL from searches for your name if the information is inaccurate. Google says court rulings or reliable evidence carry significant weight.
Somewhere else
Google points people outside the right to be forgotten countries to its legal removal form. Local law decides what counts as unlawful.

In the UK: Google’s right to be forgotten overview does not name the UK. Check that the form lists your country before you rely on it.

An old news story about me

Unlikely via GoogleSourceSource: ask the publisher to update or anonymize it

Why this route

Google may keep content that is newsworthy or important to the public, so lawful news usually stays in Google. A publisher can update a story, add an editor’s note, remove your name or unpublish it.

Steps

  1. 1Collect what changed since publication: charges dropped, a case dismissed, a correction, or years passed with no public role.
  2. 2Ask the editor to update the article or add an editor’s note with the outcome (template 2, update version).
  3. 3If the story is old and you are a private person, ask for your name to be removed or the story unpublished (template 2, anonymize version).
  4. 4If the publisher changes the article, use Refresh Outdated Content so Google’s result catches up.
  5. 5If it stays as it is, publish accurate, current pages about you so it moves down.

Evidence to prepare

  • The URL, headline and publication date
  • Documents showing what changed (court order, dismissal, correction)
  • A short, factual note on why the story harms you now

Timeline

No official timeline

No official timeline. Publishers decide on their own schedule and some never reply; send 1 polite follow-up after 1 to 2 weeks.

Honest odds

Unlikely via Google

Google may keep newsworthy content, and for delisting it weighs recent news, government sources and public roles. Old stories usually change through the publisher, not Google.

What this will not do

A request to Google does not change the article. Even where delisting applies, it hides the result only in searches for your name.

If it does not work: Use suppression: accurate, current pages that rank above the story. What to do if Google says no

Where you live

United States
Google does not apply right to be forgotten delisting outside the EU, and points other countries to its legal removal form, which needs a legal basis. For lawful, accurate news, the publisher and suppression are the realistic routes.
EU, EEA or UK: Source plus law: a publisher request and a right to be forgotten request
Where European data protection law applies, ask Google to delist the URL from searches for your name. Google weighs whether the information is inaccurate, inadequate, irrelevant or excessive, your role in public life, the age of the story and whether the news is recent. No factor is absolute.Odds here: Possible
Somewhere else
Google points people outside the right to be forgotten countries to its legal removal form. Check whether a local law gives you a right to have the story delisted.

In the UK: Google’s right to be forgotten overview does not name the UK. Check that the form lists your country before you rely on it.

A mugshot or arrest record on a website

Unlikely via GoogleSourceSource: the website, and the court or agency that holds the record

Why this route

Arrest records are not among the categories on Google’s private info list. If the page also shows your home address or phone number, those details can be reported under Google’s policy.

Steps

  1. 1Ask a lawyer, or the court clerk where you were arrested, whether the record can be sealed or expunged.
  2. 2Ask the website to remove the page through its own process, with proof if the charges were dropped or the record sealed (template 1). Check the free routes on this page before paying anyone.
  3. 3If the page shows your contact details, request removal of those results under Google’s policy.
  4. 4Once the page is removed or changed, use Refresh Outdated Content.
  5. 5If it stays, publish accurate pages about you so it moves down.

Evidence to prepare

  • The page URL
  • Court documents: dismissal, acquittal, sealing or expungement order
  • Proof of identity only if the site asks, through its official process

Timeline

No official timeline

No official timeline. Sealing or expungement follows the court process where you were arrested.

Honest odds

Unlikely via Google

Arrest records are not on Google’s list, so the realistic routes are the website, the record itself and suppression.

What this will not do

A sealed or expunged record can still appear on other websites, and each copy needs its own request.

If it does not work: Publish accurate pages about you so it moves down, and keep monitoring your name. What to do if Google says no

Where you live

United States
Sealing and expungement rules differ by state. A lawyer where you were arrested can tell you what applies.
EU, EEA or UK
Where European data protection law applies, you can ask Google to delist the URL from searches for your name. Google names criminal convictions, and local rules on spent or expunged convictions, among the factors it weighs.Odds here: Possible
Somewhere else
Ask a local lawyer whether the record can be sealed or corrected, and whether local law gives you a right to have it delisted.

In the UK: Google’s right to be forgotten overview does not name the UK. Check that the form lists your country before you rely on it.

Want it handled for you? Essentras reputation management

A court record or government page

Unlikely via GoogleSourceSource: the court or agency (sealing, correction or redaction)

Why this route

Google says Results about you will not remove information that is valuable to the public, and names government pages as an example. For delisting requests, it gives government-published pages heavy weight.

Steps

  1. 1Identify the court or agency that published the record, and the case or record number.
  2. 2Ask a lawyer or the clerk whether the record can be sealed, expunged, corrected or redacted.
  3. 3If the record exposes a confidential ID or financial number, you can still report that result under Google’s policy; Google decides.
  4. 4After the court or agency changes the page, use Refresh Outdated Content.
  5. 5Otherwise, publish accurate pages about you so it moves down.

Evidence to prepare

  • The record URL and case number
  • Any order to seal, expunge, correct or redact the record

Timeline

No official timeline

No official timeline. Courts and agencies follow their own procedures.

Honest odds

Unlikely via Google

Government pages are Google’s own example of information it keeps for the public. Change usually comes from the court or agency.

What this will not do

Google’s tools do not change the record. While the page is live and unchanged, Refresh Outdated Content will not act on it.

If it does not work: Suppression is the fallback when the record has to stay public. What to do if Google says no

Where you live

United States
Sealing and expungement rules differ by state and court. A lawyer where the case was heard can tell you what applies.
EU, EEA or UK
Where European data protection law applies, a delisting request for searches of your name is possible, but Google says government-published pages get heavy weight.
Somewhere else
Ask a local lawyer about correcting or restricting the record, and whether local law gives you a right to have it delisted.

In the UK: Google’s right to be forgotten overview does not name the UK. Check that the form lists your country before you rely on it.

Want it handled for you? Essentras reputation management

A review about me or my business

PossibleSourceSource: report it to the review platform under its rules

Why this route

The platform that hosts a review decides whether it breaks the platform’s rules. If the review shows your contact details or threatens you, Google’s Search policies may also apply.

Steps

  1. 1Read the platform’s review policy and find the rule the review breaks: fake, off-topic, conflict of interest, harassment or personal information.
  2. 2Flag it through the platform’s own reporting tool and quote that rule.
  3. 3Reply calmly and factually if the platform allows replies, without personal details.
  4. 4If it shows your contact details or threatens you, also submit the URL through Google’s removal request form.
  5. 5If it is false and damaging, ask a lawyer whether a legal route exists where you live.

Evidence to prepare

  • The review URL and a screenshot
  • The platform rule it breaks
  • Records showing the reviewer was never a customer, if that is the case

Timeline

No official timeline

No official timeline. Each platform reviews flags on its own schedule.

Honest odds

Possible

Reviews that break a named platform rule can come down. A genuine negative experience usually stays.

What this will not do

Flagging a review that breaks no rule will not remove it, and replying does not remove it either.

If it does not work: Reply publicly, and ask real customers for honest reviews. Never post or buy fake ones. What to do if Google says no

A social media or forum post about me

PossibleSourceSource: report it to the platform, or ask the person who posted it

Why this route

The platform decides whether a post breaks its rules. Google’s own Search policies come in when a post shows your personal details, doxxes you or contains explicit images of you.

Steps

  1. 1If you know the person who posted it, ask them to edit or delete it.
  2. 2Report it to the platform under the rule it breaks: harassment, privacy or impersonation.
  3. 3If it shows your contact details or ID numbers, or threatens you, submit the URL through Google’s removal request form.
  4. 4Once it is deleted, use Refresh Outdated Content if Google still shows it.

Evidence to prepare

  • The post URL and dated screenshots
  • The platform rule it breaks

Timeline

No official timeline

No official timeline. Platforms handle reports on their own schedule.

Honest odds

Possible

Posts that break platform rules or expose personal details have a real route. Opinions about you usually stay.

What this will not do

Removing a result from Google leaves the post on the platform. Start with the platform.

If it does not work: If it is false and damaging, ask a lawyer about your options; otherwise publish accurate pages so it moves down. What to do if Google says no

Want it handled for you? Essentras Reddit content removal

A people-search or data broker profile

Good fitSourceSource: each broker’s own opt-out, then Google

Why this route

People-search sites publish profiles built from records, and each runs its own opt-out. Results about you can also flag profiles that show your phone number, home address or email.

Steps

  1. 1Search your name with your city and list every people-search profile that appears.
  2. 2Use each broker’s own opt-out page, often linked from its privacy policy, or send template 6.
  3. 3Add your contact details to Results about you so Google flags profiles that show them.
  4. 4Once a profile is gone, use Refresh Outdated Content if Google still shows it.
  5. 5Check again every few months: removed profiles can come back.

Evidence to prepare

  • Each profile URL
  • The names, past addresses and phone numbers the broker uses to match you

Timeline

No official timeline

No official timeline. Each broker sets its own process.

Honest odds

Good fit

An opt-out removes the profile at the source, and Results about you covers contact details. Data-removal vendors say on their own pages that records tend to come back.

What this will not do

Opting out of 1 broker does not remove you from the others, and Google keeps showing a profile until it is gone and recrawled.

If it does not work: File again when a profile returns, or use a managed removal service. What to do if Google says no

Where you live

United States
Whether a state law gives you a right to deletion depends on where you live. Check each broker’s privacy page for how it handles deletion requests.
EU, EEA or UK
Where European data protection law applies, it may also give you a right to ask the broker to erase your data. Write to the broker’s privacy contact.
Somewhere else
Check each broker’s privacy page for how it handles deletion requests, and whether a local privacy law applies to you.

Something I posted myself

Good fitSourceSource: edit or delete it yourself, then update Google

Why this route

Google says Results about you will not remove information you can remove yourself, such as a social profile or a personal blog you own. Fix it at the source, then update Google.

Steps

  1. 1Log in and delete or edit the post, profile or page. If you lost access, use the platform’s account recovery or ask its support team to remove the content.
  2. 2If you own the website, remove the page and use the Search Console Removals tool for a quick, temporary hide.
  3. 3If the page sits on a site you do not own, use Refresh Outdated Content once it is gone.
  4. 4Search your name again later: Google updates its results when it recrawls the page.

Evidence to prepare

  • Access to the account or site
  • The exact URLs to update

Timeline

Official: stated by Google

Google says the Removals tool hides your own URLs quickly but only temporarily; permanent removal means taking the content off your site.

Honest odds

Good fit

You control the source, which makes this the most durable fix.

What this will not do

Copies, quotes and archives on other sites stay until those sites act.

If it does not work: If you cannot get into the account, contact the platform’s support and ask it to remove the content or the account. What to do if Google says no

A page that was deleted or changed but still shows in Google

Good fitSourceSource, then Google: the Refresh Outdated Content tool

Why this route

Refresh Outdated Content updates a Google result when the page no longer exists or has changed significantly. It is for people who do not own the page; site owners use the Removals tool.

Steps

  1. 1Open the live page in a private window and confirm it is gone, or that the details are no longer on it.
  2. 2In Google’s results, copy the result’s link address exactly. Google treats upper and lower case as different.
  3. 3Submit it in the Refresh Outdated Content tool, signed in to a Google account. Submit each version of the URL separately.
  4. 4If the page was changed and the tool asks for removed words, enter 1 or 2 words that appear in Google’s snippet but no longer on the page.
  5. 5Check the status later: Pending, Approved, Denied, Expired or Cancelled.

Evidence to prepare

  • The result URL exactly as Google shows it
  • A screenshot of the live page showing the change or the error

Timeline

Official: stated by Google

Google says Pending can take a few days. An approved request expires after 180 days, or sooner if the URL no longer exists.

Honest odds

Good fit

A strong fit when the page is really gone or the details are really removed. Google will not act on a page that still exists unchanged.

What this will not do

It does nothing for a live, unchanged page and is not for content you think is wrong or illegal. If the page was only changed, Google removes the old snippet, and the page can still appear until Google recrawls it.

If it does not work: Check that the page really changed and that the URL matches exactly, including case. Google lists its denial reasons on a help page. What to do if Google says no

Something else, or I am not sure

PossibleSourceStart with 3 questions

Why this route

Google’s pages come down to 3 tests: is the content in a category Google lists, can you fix it yourself, and is it of public interest?

Steps

  1. 1What does the page show? Contact details, ID numbers, explicit images or threats point to Google policy.
  2. 2Can the site owner change it? Then start at the source.
  3. 3Does a law cover it: copyright you own, a court order, or European data protection law? Then the legal routes apply.
  4. 4None of these? Suppression is the honest fallback.

Evidence to prepare

  • The URL
  • A screenshot of what it shows
  • Where you live

Timeline

No official timeline

It depends on the route. Google states few timelines; the matrix on this page lists each timeline it does state.

Honest odds

Possible

Without the details, the honest answer is that it depends on the category, the source and the public interest.

What this will not do

No route deletes a page from the web unless the site that hosts it acts.

If it does not work: See what to do if Google says no, or ask for a free check of the page. What to do if Google says no

By country

What changes depending on where you live

Google’s privacy policies are global. Delisting under data protection law depends on where you are, and Google says so in its own terms.

United States

  • Google’s global policies apply: contact details, confidential ID and financial numbers, private records, doxxing and sexual content about you.
  • ID number monitoring in Results about you has been rolling out in the U.S. first since 10 Feb 2026.
  • Google does not apply right to be forgotten delisting to its services for countries outside the EU, and points other countries to its legal removal form.
  • Legal routes such as defamation claims go through the courts. Speak to a U.S. lawyer first.
  • For data brokers, check each broker’s privacy page; whether a state law gives you a deletion right depends on where you live.

EU and EEA

  • Google delists URLs from searches for your name on versions of Google Search for countries applying European data protection law, plus a restriction for users it believes are in your country.
  • Google’s overview names Article 17 of the GDPR. It weighs whether information is inaccurate, inadequate, irrelevant or excessive against the public interest, and says no factor is absolute.
  • Google says it does not apply these delistings to its services for countries outside the EU.
  • Google’s global policies apply as well. Some Results about you features are rolling out in certain markets only.

United Kingdom

  • Google’s right to be forgotten overview, as we checked it on 14 Oct 2026, does not name the UK. Open the form and check whether the UK is listed before relying on it.
  • Google’s global policies apply in the UK as everywhere: contact details, ID and financial numbers, private records, doxxing and sexual content about you.
  • For legal routes, speak to a UK solicitor.

Everywhere else

  • Google’s global policies apply wherever you live.
  • For delisting under local law, Google points people to its legal removal form.
  • Google’s overview mentions laws similar to the right to be forgotten in Turkey, Serbia and Quebec.
  • Some Results about you features are rolling out in certain markets only; check what your account shows.

Templates

8 copy-ready letters and form texts

Replace everything in [square brackets], delete any line that is not true for you, and keep a copy of what you send.

Before you send anything

  • 1 request per URL.
  • Stay factual and polite. No threats.
  • Never claim a legal right you do not have, or ownership of content you did not create.
  • Keep a copy of every message and the date you sent it.
  • Send 1 polite follow-up after 1 to 2 weeks if there is no reply.
  • Replace everything in [square brackets] and delete any line that is not true for you.

These are general templates, not legal advice. Have a lawyer check anything that relies on a law.

Template 1: Removal request to a site owner or publisher

When to use it: For a site, forum, people-search site or publisher that shows your personal details or copies your work. Use the host version when the owner does not reply.

To the site owner

Subject: Please remove my personal information from [site name]

Hello [name, or "Site owner"],

My [home address / phone number / email address / other: say what] appears on this page: [exact URL].

I did not agree to it being published, and it exposes me to [unwanted contact / harassment / fraud / a safety risk: keep only what is true]. Please remove [the information / the page / my profile].

If you need to confirm that the information is mine, tell me what you need and I will send it through a secure route. Please ask only for what is necessary.

Please reply to confirm once it has been removed. I will then ask search engines to update their results.

Thank you,
[Full name]
[Reply email]

To the hosting provider (owner not replying)

Subject: Abuse report: [private information / harassment / intimate images] at [domain]

Hello,

I am reporting content at [exact URL], hosted on your service, that [publishes my home address and phone number next to threats / harasses me / shows intimate images of me shared without my consent: choose the true description].

I contacted the site owner on [date or dates] and received [no reply / a refusal]. Copies of my messages are attached.

Please review this content under your abuse or acceptable use policy and tell me the outcome.

[Full name]
[Reply email]

Find the host through a WHOIS or hosting lookup for the domain. If you feel unsafe, contact local police.

Template 2: Update or anonymize request to an editor

When to use it: For a news article or blog post. Use the update version when the facts changed, and the anonymize version for an old story about a private person.

Update or correct

Subject: Request to update an article about me: [headline]

Dear [editor name, or "Corrections editor"],

I am writing about "[headline]", published on [date], at [URL].

The article says that [1 neutral sentence describing the claim]. Since publication, [what changed: the charges were dropped on DATE / the case was dismissed on DATE / the figure was corrected]. I attach [court order / official letter / published correction].

I am asking you to update the article to reflect this outcome, or to add an editor's note that states it. I am not asking you to change anything that remains accurate.

If you follow a corrections or updates policy, please tell me which policy applies and what you need from me.

Thank you for your time,
[Full name], [your role in the story, for example "the person named in the article"]
[Reply email and phone]

Anonymize or unpublish

Subject: Request to anonymize or unpublish an article: [headline]

Dear [editor name],

I am the person named in "[headline]" ([URL], published [date]).

I am asking you to consider removing my name from the article, or unpublishing it, for these reasons:
1. Time: it was published in [year], and the matter closed on [date] with this outcome: [outcome].
2. I am a private individual. [Keep only if true: I hold no public office or public role.]
3. The article still appears prominently when my name is searched, and it has caused [specific, factual harm; attach evidence if you have it].

I understand this is an editorial decision. If you have a policy on anonymization or unpublishing requests, please point me to it. If the answer is no, I would appreciate a short explanation.

Thank you,
[Full name]
[Reply email]

Template 3: Text for Results about you and Google’s removal form

When to use it: Paste into the explanation field and adapt it. Keep it short and factual, 1 URL per request.

Contact details

The page below shows my [phone number / home address / email address] next to my name. I am the person it relates to. I do not own or control the site and cannot remove it myself. [Keep only if true: It is not part of a news report or a government record.] Please remove it from Google Search results.

ID or financial number

The page below shows my [Social Security number / passport number / driver's license number / bank account number / card number]. I am the person it belongs to. I did not agree to its publication and cannot remove it myself. Please remove it from Google Search results.

Doxxing

The page below combines my [home address / workplace / family details] with [quote the threatening or harassing sentence and say where it appears on the page]. This is the kind of content described in Google's doxxing policy. Please remove it from Google Search results.

Explicit images

The page below shows sexual images of me that were shared without my consent. I am the person in the images. Please remove these results from Google Search.

Template 4: Refresh Outdated Content checklist

When to use it: Only after the page is deleted, or the details are removed from it.

Checklist

1. Open the live page in a private window. Confirm it is gone, or that the details are no longer on it.
2. In Google's results, copy the result's link address exactly. Upper and lower case must match.
3. Open search.google.com/search-console/remove-outdated-content and sign in to a Google account.
4. Paste the URL and submit it. Submit each version of the URL separately.
5. If the page was changed and the tool asks for removed words, enter 1 or 2 words that appear in Google's snippet but no longer on the page.
6. Note the date. Check the status later: Pending, Approved, Denied, Expired or Cancelled.

Google says Pending can take a few days, and an approved request expires after 180 days, or sooner if the URL no longer exists.

Template 5: Legal removal outline (prepare it with a lawyer)

When to use it: For copyright you own, a court order, or a right to be forgotten request. It lists what Google’s forms ask for; it is not a legal claim. Have a lawyer check anything beyond your own copyright.

Legal request to Google (copyright or court order)

1. Product: Google Search.
2. Legal issue: [copyright / court order / other legal ground your lawyer identifies].
3. Your role: [the copyright owner / the person named in the court order / their lawyer].
4. URLs: [each specific URL, 1 per line, never a home page].
5. What is unlawful and why: [for each URL, 1 or 2 factual sentences].
6. Basis: [the original work and where it was first published / the court, case number, date and wording of the order].
7. Attachments: [court order / proof of authorship].
8. Statement: only facts you know to be true.

Right to be forgotten request

1. Country whose law you rely on: [country]. Check that the form lists it.
2. Your full name as people search it, plus any alternate name, with proof.
3. URLs: [each specific URL, 1 per line].
4. For each URL: how it relates to you, and why it is [inaccurate / inadequate / irrelevant / excessive], in plain words.
5. Context: [you are a private individual / your public role, if any, and why it does not apply here].
6. Evidence: [court decision / correction / documents showing the facts changed, or how old the matter is].
7. An email address for Google's reply.

Template 6: Data broker opt-out request

When to use it: For a people-search site or data broker. Use the broker’s own opt-out page first, and send this when it has none or the opt-out fails.

Opt-out request

Subject: Request to delete my personal information

To the privacy team at [company],

Please delete the personal information you hold and publish about me, remove my profile at [profile URL], and stop selling or sharing my information.

To find my records: [full name and variants], [current and previous cities], [phone numbers], [email addresses].

[If a privacy law where you live gives you a right to deletion, name it here. Leave this line out if you are not sure.]

Please confirm when the deletion is complete. If you need to verify my identity, tell me what you need and I will provide only that.

[Full name]
[Reply email]

Rights and deadlines depend on where you live. Keep a list of brokers, dates and confirmations, and check again every few months.

Template 7: Follow-up

When to use it: After 1 to 2 weeks with no reply, to a site owner, publisher, broker or host.

Follow-up

Subject: Following up: [original subject]

Hello [name],

I am following up on my message of [date] about [URL]. I would appreciate a reply even if the answer is no, so I know where things stand.

Thank you,
[Full name]

Template 8: Suppression brief

When to use it: For results that will stay online. Use it to plan your own pages, or to brief a provider so you can compare proposals on the same terms.

Brief

Name as people search it: [full name, plus variants and the city or employer they add]

Results to push down (URL, position today, why it stays online):
1. [URL], position [number], [lawful news / court record / review that breaks no rule]
2. [URL], position [number], [reason]

Pages I already control: [own website, LinkedIn, professional profiles, company bio]

Accurate facts I can publish: [role, work, credentials, projects, talks, community work]

Topics I will not publish or discuss: [anything private or legally sensitive]

Places that could cover me: [industry outlets, local press, associations, podcasts]

Limits: no fake reviews, no fake profiles, no attacks on the original publisher, nothing untrue.

How we will measure: [the first 10 results for my name, checked monthly in a private window]

Suppression removes nothing, and nobody can promise a position. A written brief keeps the work honest and measurable.

If Google says no

If Google says no: what to do next

Google’s pages describe no formal appeal for the removal form or for delisting requests. Your options are to fix the reason, add evidence, or change route.

1
Read the reason

Results about you shows the reason on the request and emails you. Refresh Outdated Content lists its denial reasons on a Google help page.

2
Fix the cause

The causes Google names: you can remove the details yourself; the page is valuable to the public, such as a newspaper, government or educational page; the content is newsworthy; it is outside the listed categories; or, for outdated content, the page has not really changed or the URL does not match.

3
Add evidence

Screenshots that show the details, documents that show the facts changed, a court decision, a published correction.

4
File again only if something changed

A new page state, new facts or new evidence. Re-filing the same request with nothing new gives Google nothing new to decide.

5
Go back to the source

The site owner, publisher, platform or host can still change the page, whatever Google decided.

6
Get advice on the law

A lawyer who handles privacy or defamation where you live can say whether a legal route is open.

7
Fall back to suppression

For anything that has to stay public, accurate pages that rank above it are the remaining route.

Suppression

When removal is not possible: suppression, honestly

Suppression means publishing and promoting accurate pages about you so they rank above the result you want gone. Nothing is removed, the result can still be found, and nobody controls Google’s rankings.

What it needs

Pages Google already trusts for your name: your own site, professional profiles, and coverage on established outlets that Google indexes.

Why it is slow

New pages have to be published, indexed and earn their place. Expect months rather than days, and results can move back.

What it cannot do

It cannot delete anything or promise a position. A strong page about you can still lose to an article Google sees as more relevant.

Where it fits

Lawful, accurate results that will stay online: old news without a delisting right, court records, reviews that break no rule.

From the Essentras catalog

What press placements for suppression cost, from our own catalog

3,886
outlets with a listed price
Every active outlet in our catalog with a fixed USD price, snapshot of 14 Oct 2026.
94%
marked as indexed by Google
3,661 of the 3,886 carry an indexed status of YES. We show YES, MAYBE or NO on every outlet before you buy.
$752
or less for a quarter of outlets
The 25th percentile listed price in the same snapshot.
$2,167
median listed price
Half of the 3,886 outlets list at or below this price.

How many placements a name needs depends on what already ranks for it. We do not quote a number before looking at your results.

Do it yourself or hire help

Do it yourself or hire help

Every route on this page is free to use yourself. A provider adds time, persistence and judgment: mapping what ranks for your name, packaging evidence, chasing owners and hosts, re-filing when facts change, and building pages for suppression. Nobody can promise Google’s decision.

TaskYourselfWith a provider
Results about you and the removal formFree; you file and track each URLEvidence packed per URL, many URLs tracked, re-filed after changes
Refresh Outdated ContentFree and quick once the page is goneBatches of URLs and their variants, with expiry tracked
Site owner and publisher requestsFree; you find contacts and follow upOwner and host lookups, drafting, escalation
Data broker opt-outsFree; many sites, repeated over timeManaged opt-outs and monitoring
Legal routesCopyright notices for your own workA lawyer for court orders and defamation
SuppressionYour own site and profilesContent, placements on indexed outlets, monitoring

What to ask any provider before you pay

  • Which route will you use for each URL, and who decides?
  • What will you file in my name, and will I see it first?
  • What happens, and what do I pay, if Google or the publisher says no?
  • Do you use only official channels?

Red flags

  • "Guaranteed removal" of lawful content
  • Copyright notices for content you do not own
  • Claims of inside contacts at Google
  • No clear answer on what happens if a request is refused

The Essentras service

Remove your name from Google: $1,650 flat fee

We map what ranks for your name, sort each result by route, and pursue removal or de-indexing through Google’s official channels and the publishers, with honest updates. Where nothing qualifies, we say so and explain suppression before you spend more.

What the fee covers

  • An honest assessment of each result against Google’s policies and the law
  • Documentation of the policy or legal basis for each request
  • Requests filed through Google’s official channels
  • Right to be forgotten requests where European data protection law applies
  • Managed end to end, with updates

Refund terms are shown on the checkout page. A refund is not a promise of removal: Google and publishers decide.

Start for $1,650Free assessment first

Essentras sells this service. Every route above works without it.

Before you pay

The answers people ask for before they buy, and the options around this service. Every option is optional.

Free first
Free removal route finder

The official route to remove a result, in 2 questions.

What the price covers

$1,650 per name, worked through Google’s and the publisher’s official routes. Google and the site owner decide.

Talk to a person
Free 20-minute call

Ask anything before you pay.

For AI agents
Using an AI assistant?

Connect it to Essentras with no account or key: it can search and price placements and run the free checkers.

FAQ

Removing your name from Google: FAQ

Can I remove my name from Google search results?▾

Not from Google as a whole: there is no setting that erases a name. You can get specific results removed or pushed down. Ask the site to change the page, ask Google to remove results its policies cover (such as contact details or doxxing), use legal routes (copyright, court orders, the right to be forgotten where it applies), or publish better pages so the result moves down. Google or the publisher decides each request.

What personal information will Google remove from search results?▾

Google’s private info page lists your address, phone number and email; confidential government ID numbers; bank account and card numbers; images of your signature or ID; private records such as medical records; and confidential usernames and passwords. Doxxing is covered too. Google may keep content that is newsworthy or important to the public. Source: Google Search Help, checked 14 Oct 2026.

Does removing a result from Google delete the page?▾

No. Google removes results from Google Search only. Google says the page can still be found through links, social media or other search engines. To remove the page itself, the site owner, publisher or hosting provider has to act.

How long does it take to remove a result from Google?▾

Google publishes few timelines. Results about you alerts arrive within a few hours of a match, and approved removals may not take effect immediately. Refresh Outdated Content requests can sit in Pending for a few days. Google states no timeline for its removal form, legal requests or right to be forgotten requests. Publishers, platforms and courts work on their own schedules.

What is the difference between removal, de-indexing and suppression?▾

Removal at the source means the site deletes or changes the page. De-indexing, or delisting, means Google stops showing the page in its results, for all searches or only for searches of your name, while the page stays online. Suppression removes nothing: accurate pages about you are published and promoted so the result moves down. A plan can combine all 3, result by result.

How do I remove a negative news article from Google?▾

Start with the publisher, because Google may keep lawful, newsworthy content. Ask for an update or an editor’s note, or, for an old story about a private person, removal of your name, with evidence if the facts changed. Use Google’s policy or legal routes only if your case fits them. Where European data protection law applies, consider a delisting request for searches of your name. Otherwise, push the result down. No route is certain.

What is the right to be forgotten, and does it apply in the US?▾

It lets you ask Google to delist specific URLs from results for searches of your name. Google weighs whether the information is inaccurate, inadequate, irrelevant or excessive against the public interest, and says no factor is absolute. It applies on versions of Google Search for countries applying European data protection law. Google says it does not apply these delistings outside the EU, and points other countries to its legal removal form.

What is Google’s Results about you tool?▾

A Google tool, at myactivity.google.com/results-about-you, that looks for search results showing your phone number, home address or email and lets you request their removal. Since 10 Feb 2026 Google has been adding driver’s license, passport and Social Security numbers, starting in the U.S. Google says over 10 million people had used it. It removes results from Search only.

What is the Refresh Outdated Content tool?▾

A Google tool for pages that no longer exist or have changed significantly. Copy the result’s exact URL from Google and submit it at search.google.com/search-console/remove-outdated-content. It will not act on a live, unchanged page. Pending requests can take a few days, and an approved request expires after 180 days, or sooner if the URL no longer exists.

Why was my removal request denied?▾

Google’s pages give the main reasons: you can remove the information yourself; the page is valuable to the public, such as a newspaper, government or educational page; the content is newsworthy; it is outside the listed categories; or, for outdated content, the page has not really changed. Read the reason Google gives, fix what you can at the source, add evidence, and file again only if something changed.

Do I need a court order to remove content from Google?▾

Not for the categories Google’s policies list, such as contact details, ID numbers or doxxing. Content outside those policies may fall under local law, which Google handles through its Legal Help Center; its legal overview lists court orders among its resources. Speak to a lawyer before relying on a legal route. Essentras is not a law firm.

Can I get false information about me removed?▾

Start with the publisher: ask for a correction or update and send your evidence. Being false is not among the categories on Google’s private info page, and content outside its policies may fall under local law. For delisting requests, Google says court rulings or reliable evidence carry significant weight. A lawyer can advise on defamation where you live.

If Google removes a result, is it also gone from Bing and other search engines?▾

No. Each search engine runs its own process. Google says content it removes from its results can still be found through other search engines, so check each engine you care about and use its own tools.

Can a data broker removal service remove me from Google?▾

Not directly. These services send opt-out requests to data brokers and people-search sites. Google changes its results only after a profile is gone and Google recrawls it, which the Refresh Outdated Content tool can speed up. Results about you can catch profiles that show your contact details. Removed profiles can come back, so keep monitoring.

What if the site owner ignores my request?▾

Send 1 polite follow-up after 1 to 2 weeks. Then try the site’s privacy or legal contact, the domain’s registrant contact and the hosting provider’s abuse form, saying which rule the content breaks. For personal details or doxxing, Google’s own routes do not need the owner’s agreement. Results vary.

How do I check what Google shows for my name?▾

Search your full name in quotes in a private window, then add your city, employer and past names. Check the first 2 pages, images and news. Turn on Results about you for your contact details, and set a Google Alert for your name in quotes. Keep a list of each URL, what it shows and the route you chose.

How much does it cost to remove a result from Google?▾

Google’s own tools are free, and every route on this page can be done yourself. If you want it handled, Essentras charges a flat $1,650 for this service and $2,200 for removing 1 specific article, with refund terms shown at checkout. Suppression work is scoped after a free assessment, because it depends on what ranks for your name.

Can anyone guarantee that a result will be removed?▾

No. Google, the publisher or a court decides each request, and lawful, newsworthy content often stays. A legitimate provider uses official channels, tells you before you pay what is realistic, and explains what happens if a request is refused. Treat promises of guaranteed removal, fake copyright notices or claimed inside contacts at Google as red flags.

Sources and method

Sources, method and what changed

We read Google’s own help pages and announcements and checked each claim on this page against them on 14 Oct 2026. Where Google states no timeline, we say so instead of guessing. Odds are fit labels drawn from Google’s published criteria, not success rates.

  1. Google Search Help: remove your personal information from Google Search · Checked 14 Oct 2026
  2. Google Search Help: Results about you · Checked 14 Oct 2026
  3. Google blog: Results about you adds government ID numbers (published 10 Feb 2026) · Checked 14 Oct 2026
  4. Search Console Help: Refresh Outdated Content · Checked 14 Oct 2026
  5. Search Console Help: Removals tool · Checked 14 Oct 2026
  6. Google Legal Help: legal removal requests overview · Checked 14 Oct 2026
  7. Google Legal Help: right to be forgotten overview · Checked 14 Oct 2026
  8. Google Search Help: removal options overview · Checked 14 Oct 2026
  9. Essentras catalog snapshot: 3,886 priced outlets · Checked 14 Oct 2026

What we have not verified yet, so this page does not rely on it

  • Google’s dedicated help page and form for explicit or intimate images. We link Google’s main private info policy instead.
  • How long a Search Console temporary removal lasts.
  • Whether Google’s right to be forgotten form lists the UK or Switzerland.
  • The removal tools of Bing and other search engines.
  • Which U.S. state privacy laws give a deletion right, and their deadlines.

What changed

  • 15 Oct 2026Page rebuilt around Google’s own documentation: route finder, mechanisms matrix, 8 templates and sources. Every figure now carries a source.
  • 14 Oct 2026All Google sources on this page checked.
  • 10 Feb 2026Google begins adding driver’s license, passport and Social Security numbers to Results about you, starting in the U.S.

Spotted an error? Tell us through the contact page and we will check it against the source. Report an error

Find your route, or hand it over

Use the free route finder above, or start the Essentras service for a $1,650 flat fee. We tell you what is realistic before anything is filed.

General information, not legal advice. Essentras is not a law firm and is not affiliated with Google. Google, publishers, platforms and courts decide every request; nobody can promise an outcome.